Future of Digital Incubation Strategist

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Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. Could that be you? As the Future of Digital Incubation Strategist, you will lead efforts to establish and realize Apple Store Online’s long-term digital experience vision. While aiming to anticipate future technology and consumer trends, you will help ensure we are setting the bar in the e-commerce industry through innovation. As a key member of the Strategic Innovation Programs team within the Digital Experience & Expansion org, you will work to elevate and expand our online store, as we strive to build outstanding customer experiences across all of our digital interfaces. You will specifically focus on turning global research and customer-centric insights into creative concepts and magical solutions that will in turn drive our capital investments.
You will be responsible for ideating, defining, and planning tailored initiatives. You will use sophisticated technology to surprise and delight our customers and drive tangible growth at unprecedented global scale. Having an eye to the future, you oversee our exploration of net new ideas and concepts that bring to life our 5+ year vision. In this role you will : - Turn business opportunities into strategic visions and innovative programs, as we accelerate the implementation of new initiatives and features - Collaborate cross-functionally to conceptualize, prototype, and implement cutting-edge e-commerce experiences that feed into roadmapping and planning - Define and optimize end-to-end customer shopping journeys across our digital commerce platforms like apple.com (http://apple.com/) and the Apple Store App - Deeply study and immerse in customer, technology, and industry trends in order to form original future-oriented perspectives and infuse innovation within the team - Analyze and synthesize consumer behavior and performance data to identify actionable recommendations and develop multi-year business cases - Create and present strategic briefs to leadership and partners that communicate clear business context and experience priorities via tailored storytelling
  • 7+ years of work experience, with 4+ years in a strategy or customer experience function.
  • Track record of driving innovation and crafting long-term business strategies with measurable results.
  • Clear communicator, with experience working across organizations, including with creative or UX teams.
  • Deep knowledge in and passion for the global retail or B2C e-commerce industry and corresponding consumer behavior.
  • Comfortable challenging the status quo through insightful research and creative ideation
  • Familiarity with emerging tech and futurist trends, with an ability to imagine the impossible.
  • Ability to operate both strategically and tactically in parallel - can proactively problem solve ambiguity and sweat the details, while not losing sight of the big picture.
  • History of being flexible and resourceful, as well as ultra-collaborative and leading through influence with cross functional and global teams.
  • Strong analytical and presentation skills, including uncovering root causes, simplifying complex data into clear takeaways, making data-driven decisions, and creating compelling stories (in Keynote/PowerPoint)
  • Embodies Apple's values of inclusion and diversity by consistently respecting differences and having a curiosity to learn
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $143,900 and $269,100, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant.

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